Here are two very striking signs on the back (alongside 32nd St.) of 192 Lexington Ave. Manning, Bowman, & Co. [of Meriden, Connecticut] maintained an office and showrooms at this address from 1945 to 1975. The rather odd phrase "Manning Means Best Bowman" was a variation on the company slogan "Manning-Bowman Means Best". [The Doehler Metal Furniture Co., Inc. moved to 192 Lexington Ave. in 1933 and remained there until around 1990. Doehler did good business in defense contracts during the war.]
Our biggest criticism was one of consistency: some batches turned out strong, but others showed signs of uneven heating or inefficient steam release. Some waffles had over-crisped spots while others were golden on the bottom but soggy and undercooked on top, as though they came from two different irons. Still, the Krups was a solid performer, especially given its capacity, reasonable price, and rave reviews from other testers—it was the #1 pick from the Wirecutter and has over 240 five-star reviews on Amazon. We feel confident recommending it as a wallet-friendly alternative to the All-Clad.
Like most electric waffle irons, the Cuisinart WMR-CA waffle maker isn't meant to be submerged, and the waffle plates are built right into the machine, so you can't remove them for a good scrubbing. Surprisingly, removable plates are relatively rare, especially in the American/traditional waffle maker category. But the Black and Decker G48TD (Est. $40) has them, which makes it very convenient to use. Not only do the non-stick waffle plates pop out for easy cleaning, they also have a completely flat reverse side (also non-stick). Flip the plates to their flat side and open the G48TD's lid all the way, and you have yourself a mini griddle for cooking things like pancakes and bacon; or close the "floating" hinged lid and use it to toast sandwiches.
It’s not always easy to compare waffle makers, because there are a number of different styles: those which make thick Belgian waffles, those which make thin and crispy American waffles, ones which can make both types, and even some which have both corrugated surfaces and flat surfaces so you can fry an egg at the same time you’re preparing a waffle.
The mechanisms of all stand-alone waffle irons are pretty much the same, and relatively unchanged from those of their stovetop predecessors. Traditional waffle makers consist of two molded cast iron plates connected by a hinge, and feature a long handle to keep your hand out of the heat. The iron is preheated over a stove before the batter is added, and the waffle is manually flipped. These traditional styles work well, but they require some coordination on the cook’s part, as well as attention to heat regulation.
This illustration anthropomorphizes the Twin-O-Matic and notes that post-war demand for small appliances will be a "half billion dollars" (about $100 billion in 2005 dollars), and encourages dealers to sign up to sell Manning-Bowman appliances. This is actually a very sad artifact, because the Manning-Bowman company was in deep financial distress because they could not get materials -- particularly chrome -- during World War II. This was an attempt to sign up dealers so that credit and financing could be obtained to last out the materiel shortages imposed by the War. It did not work, and soon thereafter, Manning-Bowman sank into a sea of red ink. The company's assets, including its spectacular Art Deco designs, were sold to the Bersted Corporation of Fostoria, Ohio. Berstead watered down the designs and made low-priced "drug store" versions of many Manning-Bowman appliances. (The Sandwich Grill on our Kitchen Aplliances page is a good example of this "cheapening" process.) Alas, Manning-Bowman met an inglorious end, but it was merely a foretaste of the vast wave of shoddy appliances made in faraway dictatorships that suffocate the American marketplace today.