Electric waffle irons are available in flip and stationary models. Proponents of flip waffle makers suggest that they heat more evenly by better distributing the batter throughout the plates. After testing both styles with different batters to see if this was truly a useful feature, we found that our three high-end picks cooked all the batters on the top and the bottom evenly. There was no difference between our flip model and a high-end stationary model. We did, however, find the flip a useful function when comparing lower-end models cooking the thinner buttermilk batter. Ultimately, we didn't pick any low-end flip models because, although they may have heated more evenly than our budget picks, they cooked the batter so slowly that the waffles ended up too dense and heavy.
This illustration anthropomorphizes the Twin-O-Matic and notes that post-war demand for small appliances will be a "half billion dollars" (about $100 billion in 2005 dollars), and encourages dealers to sign up to sell Manning-Bowman appliances. This is actually a very sad artifact, because the Manning-Bowman company was in deep financial distress because they could not get materials -- particularly chrome -- during World War II. This was an attempt to sign up dealers so that credit and financing could be obtained to last out the materiel shortages imposed by the War. It did not work, and soon thereafter, Manning-Bowman sank into a sea of red ink. The company's assets, including its spectacular Art Deco designs, were sold to the Bersted Corporation of Fostoria, Ohio. Berstead watered down the designs and made low-priced "drug store" versions of many Manning-Bowman appliances. (The Sandwich Grill on our Kitchen Aplliances page is a good example of this "cheapening" process.) Alas, Manning-Bowman met an inglorious end, but it was merely a foretaste of the vast wave of shoddy appliances made in faraway dictatorships that suffocate the American marketplace today.